POPUP Brand Video

POPUP wanted to showcase its new brand to the world and this video does just that. Combining video and motion graphics to apply the brand guidelines this video captures the vibrancy and life giving nature of the work of POPUP. The brand guidelines applies grids and gridlines in specific proportions as opposed to only using colour and typography. The grid and proportions becomes a brand asset that makes the POPUP brand well… POP.

Project Info

  • Client:POPUP People Upliftment Program
  • Categories:Motion Graphics, Video
  • Tags:, ,
  • Share: